Search Engine Journal Meetup in San Francisco #SEJmeetup by @itsduhnise
Search Engine Journal “SEJ” helps companies improve their interactive marketing, and helps marketers to succeed in a challenging career. Launched in 2003, SEJ is unique in its community-based approach...
View Article5 Takeaways from PRSA International Conference
PRSA International Conference in October proved to be a great way to prepare for the end of the year, while also prepping for 2014. With speakers like Brian Solis, Lee Odden, Shonali Burke, Deirdre...
View ArticleHow to Find a Great PR Hire
This is a guest post by Holly Regan, managing editor of Software Advice. Many companies are building in-house teams of professionals who are well-steeped in traditional PR, but also are savvy about...
View ArticleWeekly Feature for Fashion & Beauty Fanatics: Q&A with Lindsay Rogers of...
Photo courtesy of Lindsay Rogers Transitioning from the engineering world at Stanford University to becoming a beauty blogger might sound like a complete about-face for most people. But for Lindsay...
View ArticleCreating an Experience for Your Product
In a recent post I talked about the benefits of productizing your business model along with some functional ways to achieve productization. A product, in and of itself is really only 1/2 of what you...
View ArticleWeekly Feature for Fashion & Beauty Fanatics: Q&A with Jinna Yang of Grease &...
Photo by Jinna Yang, greaseandglamour.com Self-taught blogger and photographer Jinna Yang has always had an interest in fashion. So the digital media specialist decided to turn her passion into Grease...
View ArticleEscaping the Search Ghetto: Becoming Digital Marketing Strategists by @lmcerny
I recently had the pleasure of attending Pubcon 2013 in Las Vegas, where my brain was jam packed with a plethora of awesome internet marketing information – a lot of it directly relating my role in...
View ArticleWeekly Feature for Fashion & Beauty Fanatics: Q&A with Mary Summers of M.A.S....
Photo courtesy of Mary Summers Mary Summers has seen many changes in the blogging world in the short time since launching her blog, M.A.S. Fashion. In addition to becoming a successful blogger...
View ArticleUsing Social Media As A Public Relations Tool: Interview With Allie Freeland...
As part of our SEJ interview series, Allie Freeland of iAcquire discusses the opportunities available to businesses in using social media as a public relations tool. Allie is the Director of Public...
View ArticleWhy Google’s Hummingbird Matters – and How to Future-proof Your SEO
by Ali Luke This is a guest post by SEO expert Joe Williams. One of the best ways to improve your SEO is to stay up-to-date with Search Engine’s algorithm changes. And in case you didn’t hear Google...
View ArticleMaria Callas Gets A Google Logo To Celebrate The Opera Singer’s 90th Birthday
Today’s Google logo honors opera great Maria Callas on what would have been the singer’s 90th birthday. Born Sophia Cecelia Kalos in New York City on this date in 1923, Maria Callas was a Greek...
View ArticleSearch Engine Journal is Looking for a Social Media Manager; Maybe you? by...
Do you have a passion for Social Media, Search Marketing, and everything in-between? Have a handful of hours a day you can dedicate to engaging with your peers, growing relationships, and sharing...
View ArticleGrace Hopper Honored With Google Logo To Mark The Computer Scientist’s 107th...
Not only a pioneer in the field of computer programming, Grace Hopper was the oldest active-duty commissioned officer in the US Navy at the time of her retirement. While serving in the Navy Reserves,...
View ArticleHow to Make Money Blogging (It’s Not What You Think…)
by Ali Luke This is a guest post from Tom Ewer. Becoming a professional blogger is a dream career for many people, but making enough money from your blog to provide a full-time income isn’t easy. If...
View ArticleTop Toys of Yesteryear: A Retro Holiday Gift Guide for SEOs by @albertcostill
Image Source: Kenny Louie/Flickr SEOs are a unique breed. The wheels are always turning – trying to come up with the best way to optimize things most of us take for granted. Unlike most of us, every...
View ArticleDon’t Get Left Behind: 6 Expert-Backed Tips on Becoming a Technical Marketer...
There’s been a lot of talk recently about how marketing is evolving, and marketers need to keep up. I’m still not sure of the exact definition of “growth hacker,” since everyone seems to be putting...
View ArticleMission ImposSERPble 2: User Intent and Click Through Rates
It’s been quite a while since I first read (and bookmarked) Slingshot SEO’s YouMoz blog post, Mission ImposSERPble: Establishing Click-through Rates, which showcased their study examining organic...
View ArticleTips for Content Marketing and Influencers: An Interview with Drew Hendricks...
Recently in San Francisco, I interviewed freelance writer Drew Hendricks on content marketing with influencers. In the interview, Drew says the secret to building a reputation as a writer is to...
View ArticleWhy Industry Interviews Make For Good Blog Posts
Regardless of the specific content strategy you have for your blog, there are a few goals that all content creators share: 1) To offer useful content that engages visitors, 2) To keep that content...
View ArticleMistakes #5 Five Common Mistakes Bloggers Make With Ideas … and How to Fix Them
by Ali Luke This is part of our mistakes series. Previous posts cover post titles, sidebars, About pages and Contact pages. Ideas lie at the heart of everything you do with your blog and your business....
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