Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.
From Search Engine Land:
New AdWords Integration For Analytics Changes Campaign Name Reporting
Google has announced a new AdWords integration for Google Analytics that starts rolling out today. The biggest immediate change is that campaign names in Analytics will reflect the lastest naming in AdWords. Currently, if you rename a campaign, the data shows up in Google Analytics separately under each name. Now, campaign data will be reported …
Aaron Bradley spotted a new look for the Google News OneBox results, as you would see them in the Google web search results. The new design for the news results in the web search results look more like “Cards” that Google has been using within their Google Now and mobile views. Here is a screen …
SMX Social Media Marketing Registration Open – Best Rates Available Now
Do you live and breath social media marketing? Everyday 24/7? Or manage a team that does? Join us for SMX Social Media Marketing, the only conference for social media marketing professionals that deliver cutting edge paid, earned and owned social media tactics. Growing fans/followers your focus? We’ve got the latest tactics. Trying to decipher all …
Google Logo Celebrates the 130th Birthday Of Franz Kafka
Today, Google’s logo celebrates the 130th birthday of one of the most influential authors of the 20th century, Franz Kafka. Born into a German-speaking family in Prague on July 3, 1883, Franz Kafka’s publishing career began with a number of short stories published in German literary magazines such as Hyperion and Bohemia. Kafka’s frequently referenced …
In-House Mobile SEO — Why Is It So Difficult?
As the growth of mobile charges on, mobile search optimization becomes an increasingly important skill for an in-house SEO to possess. If you are an in-house SEO preparing to delve into the world of mobile search, this article is meant to explain what you should know before you begin. Mismatched Data Makes Mobile SEO Harder …
Mobile: A New Element For The Periodic Table Of SEO Success Factors
When we updated our Periodic Table Of SEO Success Factors last month, we came very close to adding a mobile element to it. Now we’ve actually done so, in the wake of Google giving explicit advice that sites with issues for mobile devices might not rank as well, in the future. We were close, so …
StartPage, Ixquick Passed 4 Million Daily Searches On Monday
StartPage and Ixquick, sister search engines that offer private searching, announced that they surpassed four million daily direct searches on Monday. The announcement comes about three weeks after the parent company announced that they reached three million daily searches for the first time. Ixquick CEO Robert Beens credits the higher search activity to public reaction …
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